Thursday 13 October 2011

Bringing people power to Wrexham, Wales


Wrexham County Borough Council wants to reduce its carbon emissions by 50% by 2016. It’s an ambitious target but one Creative Concern is more than happy to help them achieve.

The People Power campaign has been developed to get everyone in Wrexham to start thinking about their own energy use and how they can reduce it. It’s about tackling climate change together and saving some money at the same time... a win-win situation. Creative Concern developed a full campaign, including an online ‘pledge’ site to let people sign up to making energy saving changes and find out how to reduce their energy use. To date, over 300 people have made a pledge, in fact the vast majority have signed up to more than one.

A second phase of the campaign has seen the Council putting solar panels on 3000 homes across Wrexham. Creative Concern developed the Solar Power Wrexham campaign to let people know what was happening and why. It’s a big change for many people and we have worked on a whole suite of materials including posters, leaflets, a website, media relations and even a film to explain what is involved and how switching to solar power can reduce electricity bills. You can see more on the campaign at www.peoplepowerwrexham.org

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