Friday, 6 July 2012

My bike - my love

My bike - my love
You love your bike with all your might. But you've never admitted it in public. Do it now! The city of Karlsruhe and the fairkehr agency's campaign "Start your brains, not your car" are launching the initiative "My bike is my summer love". People who declare their bicycle love can win gadgets, gimmicks or vouchers making their bike love life even more enjoyable.

Wednesday, 27 June 2012

You worry about me – so why don't you worry about you?

A great example for a campaign on behavourial change: The Thai Health Promotion Foundation started it to make people think about the severe consequences of smoking.

Thursday, 21 June 2012

Emissions flying high

Aviation is the least sustainable mode of transport. Nevertheless the German government subsides airlines with more than 11 billion Euro per year. The aviation industry, however, complains about having several major disadvantages lately and claims to be on crash course. Read more in the latest issue of fairkehr, the magazine for sustainable transport and travelling.

Wednesday, 11 April 2012

Cycling with new energy

E-bikes are not just bikes. They are a new form of mobility - in many situations they can even replace cars. Charged with renewable energy they are comfortable and speedy zero emission vehicles. A real profit for the case of sustainable transport. Read more in the current issue of "fairkehr", the magazine for sustainable mobility and travelling.

Thursday, 5 April 2012

Looking for last minute offers?

Planing to go on Easter holiday? If you haven't booked yet you may well have a problem – unless you choose a sustainable last minute offer. Last minute booking and sustainability, that looks like a contradiction. It isn't though. Utopia, an internet portal for green consumers, recommends the last minute Easter holiday offers on "Verträglich Reisen".
"Verträglich Reisen" is the fairkehr agency's magazine and internet portal for sustainable travelling in Europe – not only useful for planing your Easter holidays but also summer vacations, short trips and weekend activities.

Wednesday, 4 April 2012

Organic food is soul food

Funded by the Ministry of Agriculture, Food and Consumer Protection in Germany (BMELV) the so called BIOSpitzenköche, an organisation of cooks dedicated to organic food, seasonal and regional ingredients and fair trade, care for sustainable agriculture and production methods that go easy on resources.
The fairkehr agency supports the BIOSpitzenköche with public relation and regular website updates. This month's top recipes: finger food for the beginning barbecue season.
Have a look and get plenty of ideas – and appetite.

Tuesday, 27 March 2012

You waste food? You waste energy!

200 g cheese thrown away - that means waste not only of money but of pure energy. With that energy you could have gone by bus for almost 10 kilometers. The "Verbraucher Initiative" (Consumer Initative") in Berlin has set up a calculator that visualizes perfectly the energy you waste when throwing food away. Calculate your energy and money waste here: